Most Recent Blog Posts
May 3 12
You can find the ROI of a Telephone
During the panel the #SXSMROI Twitter stream was full of comments following this theme. Many commented that Social Media’s value for business shouldn’t be measured in terms of money, either the loss, saving or acquisition thereof. See More
Like Facebook, LinkedIn offers advertisers a lot of choices for selecting the perfect audience. Advertising can be targeted by general demographic information to job titles, groups and even the company the potential audience is employed by. See More
Mar 16 12
The Attack of the Infinite Monkeys
Online, reading and news are doing OK. It’s just writing and journalism as a profession that seems to be in trouble. Specifically journalism, at least according to the current narrative. The big problem is that writing is easy, and with the Internet, publication is even simpler. See More
