Category Archives: Search
Using Excel To Group Long Tail Keywords on Search Engine People
My latest guest post, “Using Excel Formulas To Group Your Google Analytics Long Tail Keywords Into Themes
“, is live on Search Engine People’s blog. See More
Shifting Markets to Follow Markets
Google has begun to roll out Enhanced Campaigns, and the reactions have been mixed. At least until the middle of this year the older format, now called Legacy Campaigns, will remain as they are, though any new ones will be Enhanced by default. See More
Google, Now with Travel Times
Recently an SEO specialist I work with, Ana Diaz saw something interesting. A number of travel queries came with a map, with a route, distance and travel time displayed. See More
Graph Search: More Searching Social than Social Search
Facebook has actually been providing a social layer to search for a while now, with both Bing and Blekko using Facebook information to rank results. See More
Time, Competition, Adwords and Market Dynamics
3am is not the busiest time of day for search. Nor is it the best for conversions. For organic traffic, this does not matter. Ranks do not change depending on the time of day or week in the search results. The same is not true for paid search. See More