Tag Archives: Adsense

Google, Bing & Planted Results

This February has been a month of drama for the search industry. It started with Google accusing Bing of cheating at a search panel at the start of the month.

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Brand versus Direct Response Online

Brandflation n Artificially inflating the value of traffic and impressions from brand-focused campaigns by removing direct response metrics from campaign management or believing it is something it is not A word I made up In the late 1990s the Internet … Read More

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