Tag Archives: Information architecture

User’s Defining Structure

Posted on by

There does not need to be much guess work when developing a site’s navigational architecture. With the deluge of information from search, internal navigation and site search queries, managing the volume of information is more of an issue than any scarcity.

Posted in Online, Search, Social | Tagged , , , , , , | Leave a comment

Your customers don’t care

Posted on by

There is only one real question that most companies really need to answer; How does their product or service make the customer’s life better. This is the thing that makes them part with their money. It is why they buy. Unfortunatly, this question is often forgotten, or buried.

Posted in Advertising, Online, Social | Tagged , , , , , , , | Leave a comment