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New Auction Insights into AdWords Competitors on Aspedia

May 24 12
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Search

Google announced a new report for AdWords on the Inside AdWords blog, and I wrote a quick post covering my first impressions. Continue reading →

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Getting your LinkedIn Audience Right on Search Engine People

Apr 11 12
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Advertising

Like Facebook, LinkedIn offers advertisers a lot of choices for selecting the perfect audience. Advertising can be targeted by general demographic information to job titles, groups and even the company the potential audience is employed by. Continue reading →

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Attention is easy, interest less so

Jan 19 09
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Which of the following would get someone to leave a game they are playing to go to another room and look at something on a computer that they don’t have an active interest in? Continue reading →

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