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Bing’s arrived and Yahoo! hasn’t left

Jul 30 13
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Search

Bing Ads have finally launched in Australia, only four years after the deal with Yahoo! started the process that would end one as a search engine. Continue reading →

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Not-Really-SSL Search and the Disappearing Data

Oct 25 11
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Advertising

The number of organic keyword referrals marked as ‘(not provided)’ last week was very low. It did not even account for a single percent of what Google sent through organic search. In the aftermath of Google’s SSL Search announcement last … Continue reading →

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Is Adwords an Efficient Market?

Sep 23 10
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Is it possible to out-think your competition in Search Engine Marketing (SEM)? Are there undervalued queries and traffic sources in Google Adwords, Microsoft AdCenter and Yahoo! Search Marketing (for those outside USA and the UK)? As SEM becomes more popular … Continue reading →

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