Shifting Markets to Follow Markets Feb 24 13 Read more... Search Google has begun to roll out Enhanced Campaigns, and the reactions have been mixed. At least until the middle of this year the older format, now called Legacy Campaigns, will remain as they are, though any new ones will be Enhanced by default. Continue reading →
Death of Search Queries on Search Engine People Dec 3 11 Read more... Online The evolution of search is driven as much by new technology, changing user expectations as it is by optimisation activity from the content creators. Continue reading →
Google Adds More Social Jun 29 11 Read more... Online It has been a busy week for Google, with a social network, some cool search tools, a new look for their pages, author attribution in search and a labs project for converting flash to HTML5 have all been announced one way or another. Unsurprisingly, it is their launch of Google+ that has received the most attention. Continue reading →
Microsoft IM, SMS & Social on Mobile May 29 11 Read more... Media This week Microsoft announced on their blog that ‘Messenger will be seamlessly built into Windows Phone, bringing texting and Instant Messaging (IM) together’. This is a part of the Mango update, and will provide a ‘seamless, built-in texting and IM experience powered by Windows Live Messenger.’ Continue reading →
Building a Social Microsoft Network May 11 11 Read more... Advertising On the same day as Google’s I/O began with the announcement of a music service in the cloud, Microsoft bought Skype. Microsoft paid $8.5 billion for one of the most ubiquitous messaging services outside of MSN and Facebook messaging. It probably wasn’t an accident that Microsoft announced their biggest acquisition since 2007 on the same day as Google’s biggest event for the year. Continue reading →
The Narrowcast Internet May 4 11 Read more... Advertising The types of content don’t really change from one device to the next, but how I experience, find or explore content, which software, applications, platforms I use, and where and how I connect do. Continue reading →